Every business owner wants to ensure a safe working environment for their employees. But still, in 2019, industry employers reported 2.8 million non-fatal workplace injuries and illnesses, according to the U.S. Bureau of Labor Statistics. Fortunately, workers’ compensation insurance provides financial compensation to employees that experience work-related injuries or contract an occupational illness. The responsibility […]
About Roger Sterling
A digital marketing poster.
Entries by Roger Sterling
In this hyper-marketing era, a convincing piece of writing is all you need to establish your authority. It is equally essential for business owners to empower their prospects and keep them coming repeatedly. Also known as blogging, it is a practice to impact the organic popularity of a brand positively. Hubspot reveals that marketers who […]
Digital marketing isn’t an easy discipline. It’s a simple matter of there being intense competition and not enough customers to keep all online businesses afloat. If you want to survive, let alone perform well, you need to pull out all the stops to impress your target audience and hold on to your most loyal customers […]
Tableau Software is a powerful data visualization tool that has gained popularity in the BI industry. It is used to transform raw sets of data into a format that is easily understandable. It is also used for managing metadata. The good news is that you require zero technical skills and coding knowledge in order to […]
As the ecommerce industry continues to grow, online retailers will need to be aggressive in terms of generating more traffic and getting more sales. When it comes down to these targets, ecommerce businesses will need to rely on creating great content that caters to their audiences. It goes without question that content is king in […]
Having a well-defined and clear workflow is one of the secrets in having a successful business, but what is a business workflow? In this guide, we will discuss “what is business workflow,” how to make one, and how to use it to improve your business. What Is a Business Workflow? While we can use all […]
Looking to expand and grow your medical spa practice doesn’t need to cost you endless amounts of money. There are some simple cost-effective ways of building your brand and online presence to help attract new clients to your business. Let’s take a look through some ideas and hints to help improve your online marketing to […]
Doing business, no matter what it is, doesn’t come without risks—especially when selling online. While the internet has broken barriers for entrepreneurs, it also opens doors to different dangers that can arise when they least expect it. For those who want to test the waters online, knowing what these dangers are from the get-go will […]
Being a small business owner comes up with a lot of perks – being your own boss and having complete autonomy over the operations are some of them. But it is not all rainbows and unicorns; starting and sustaining your own small business is not an easy feat. In fact, more than 50% of small […]
There isn’t a doubt that the demand for VPN services has increased tremendously for reasons such as secure and private internet browsing. VPNs also enable companies to access locations with restrictions on server access. However, unknown to most companies and VPN users, some VPNs out there (mostly free ones) are already compromised by their manufacturers. […]
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